{"id":12727,"date":"2025-08-29T08:53:10","date_gmt":"2025-08-29T01:53:10","guid":{"rendered":"https:\/\/www.unda.ac.id\/info\/?p=12727"},"modified":"2025-08-29T08:53:11","modified_gmt":"2025-08-29T01:53:11","slug":"campus-goes-to-school-di-smkn-1-cempaga-mahasiswa-belajar-business-model-canvas-bmc-untuk-strategi-pemasaran-hasil-pertanian","status":"publish","type":"post","link":"https:\/\/www.unda.ac.id\/info\/2025\/08\/29\/campus-goes-to-school-di-smkn-1-cempaga-mahasiswa-belajar-business-model-canvas-bmc-untuk-strategi-pemasaran-hasil-pertanian\/","title":{"rendered":"Campus Goes To School di SMKN 1 Cempaga: Mahasiswa Belajar Business Model Canvas (BMC) untuk Strategi Pemasaran Hasil Pertanian"},"content":{"rendered":"\n<p>Sampit, 28 Agustus 2025 \u2013 Universitas Darwan Ali melalui program <strong>Campus Goes To School<\/strong> kembali hadir di SMKN 1 Cempaga dengan menghadirkan topik yang relevan dengan dunia usaha dan pertanian, yaitu <em>\u201cMembuat Model Business Canvas (BMC) Strategi Pemasaran Hasil Pertanian, Branding Produk Pertanian Lokal.\u201d<\/em><\/p>\n\n\n\n<p>Kegiatan ini menghadirkan narasumber <strong>Dr. Rokhman Permadi, S.P., M.P.<\/strong>, yang memberikan wawasan kepada para siswa tentang bagaimana menyusun <strong>Business Model Canvas (BMC)<\/strong> sebagai dasar dalam merancang strategi pemasaran hasil pertanian. Selain itu, siswa juga dibimbing untuk memahami pentingnya <strong>branding produk pertanian lokal<\/strong> agar mampu bersaing di pasar yang lebih luas.<\/p>\n\n\n\n<p>Dalam pemaparannya, Dr. Rokhman menekankan bahwa generasi muda harus mampu memanfaatkan kreativitas dan inovasi dalam mengembangkan potensi pertanian daerah. Dengan memahami konsep BMC, para siswa diharapkan dapat melihat peluang bisnis, mengidentifikasi segmen pasar, serta menyusun strategi promosi yang tepat untuk meningkatkan nilai jual produk pertanian lokal.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img fetchpriority=\"high\" decoding=\"async\" width=\"819\" height=\"1024\" src=\"https:\/\/www.unda.ac.id\/info\/wp-content\/uploads\/2025\/08\/28-Oktober-2024-4-x-6-cm-4-x-5-cm-68-819x1024.png\" alt=\"\" class=\"wp-image-12728\" srcset=\"https:\/\/www.unda.ac.id\/info\/wp-content\/uploads\/2025\/08\/28-Oktober-2024-4-x-6-cm-4-x-5-cm-68-819x1024.png 819w, https:\/\/www.unda.ac.id\/info\/wp-content\/uploads\/2025\/08\/28-Oktober-2024-4-x-6-cm-4-x-5-cm-68-240x300.png 240w, https:\/\/www.unda.ac.id\/info\/wp-content\/uploads\/2025\/08\/28-Oktober-2024-4-x-6-cm-4-x-5-cm-68-768x960.png 768w, https:\/\/www.unda.ac.id\/info\/wp-content\/uploads\/2025\/08\/28-Oktober-2024-4-x-6-cm-4-x-5-cm-68-1228x1536.png 1228w, https:\/\/www.unda.ac.id\/info\/wp-content\/uploads\/2025\/08\/28-Oktober-2024-4-x-6-cm-4-x-5-cm-68.png 1358w\" sizes=\"(max-width: 819px) 100vw, 819px\" \/><\/figure>\n\n\n\n<p>Melalui program ini, Universitas Darwan Ali berkomitmen untuk terus berkontribusi dalam pengembangan pengetahuan praktis di kalangan siswa, khususnya di bidang kewirausahaan pertanian. Kegiatan ini juga menjadi sarana untuk menjembatani dunia akademik dengan kebutuhan nyata masyarakat.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Sampit, 28 Agustus 2025 \u2013 Universitas Darwan Ali melalui program Campus Goes To School kembali hadir di SMKN 1 Cempaga dengan menghadirkan topik yang relevan dengan dunia usaha dan pertanian, yaitu \u201cMembuat Model Business Canvas (BMC) Strategi Pemasaran Hasil Pertanian, Branding Produk Pertanian Lokal.\u201d Kegiatan ini menghadirkan narasumber Dr. Rokhman Permadi, S.P., M.P., yang memberikan&hellip;&nbsp;<a href=\"https:\/\/www.unda.ac.id\/info\/2025\/08\/29\/campus-goes-to-school-di-smkn-1-cempaga-mahasiswa-belajar-business-model-canvas-bmc-untuk-strategi-pemasaran-hasil-pertanian\/\" class=\"\" rel=\"bookmark\">Selengkapnya &raquo;<span class=\"screen-reader-text\">Campus Goes To School di SMKN 1 Cempaga: Mahasiswa Belajar Business Model Canvas (BMC) untuk Strategi Pemasaran Hasil Pertanian<\/span><\/a><\/p>\n","protected":false},"author":9,"featured_media":12729,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"neve_meta_sidebar":"","neve_meta_container":"","neve_meta_enable_content_width":"","neve_meta_content_width":0,"neve_meta_title_alignment":"","neve_meta_author_avatar":"","neve_post_elements_order":"","neve_meta_disable_header":"","neve_meta_disable_footer":"","neve_meta_disable_title":"","footnotes":""},"categories":[1,12],"tags":[60,61,274,29,228,32,44],"class_list":["post-12727","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-beranda","category-berita","tag-universitasdarwanali","tag-agribisnis","tag-campusgoestoschool","tag-kalimantan-tengah","tag-kampusberdampak","tag-sampit","tag-undauniversity-2"],"_links":{"self":[{"href":"https:\/\/www.unda.ac.id\/info\/wp-json\/wp\/v2\/posts\/12727","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.unda.ac.id\/info\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.unda.ac.id\/info\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.unda.ac.id\/info\/wp-json\/wp\/v2\/users\/9"}],"replies":[{"embeddable":true,"href":"https:\/\/www.unda.ac.id\/info\/wp-json\/wp\/v2\/comments?post=12727"}],"version-history":[{"count":1,"href":"https:\/\/www.unda.ac.id\/info\/wp-json\/wp\/v2\/posts\/12727\/revisions"}],"predecessor-version":[{"id":12730,"href":"https:\/\/www.unda.ac.id\/info\/wp-json\/wp\/v2\/posts\/12727\/revisions\/12730"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.unda.ac.id\/info\/wp-json\/wp\/v2\/media\/12729"}],"wp:attachment":[{"href":"https:\/\/www.unda.ac.id\/info\/wp-json\/wp\/v2\/media?parent=12727"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.unda.ac.id\/info\/wp-json\/wp\/v2\/categories?post=12727"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.unda.ac.id\/info\/wp-json\/wp\/v2\/tags?post=12727"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}